Duncan Wardle Adds Innovation to CGSM '18Innovation guru Duncan Wardle will bring his unrivaled energy to the Consumer Goods Sales & Marketing Summit stage June 18-20 in New York to present easy-to-use tools for confronting today's unique business challenges. Basic Fun Buys K'NEXThe 25-year-old construction brand joins its new owner's growing stable of educational toys and novelties. Authors PepsiCo Adds 'Bubly' to the Shelf The flavored sparkling water brand helps the company move toward a healthier, lower-calorie portfolio. Capgemini Grabs Consumer Engagement Shop The acquisition of LiquidHub reinforces Capgemini’s digital consulting capabilities and accelerates its portfolio shift in North America. New Under Armour Shoes Give Back Energy, Data The new running shoe line provides a cushioned ride, returns energy and connects to the athletic apparel brand's data-driven MapMyRun app. It's Complicated! Industry change comes down to this fact: the consumer’s system of buying is replacing your system for selling, according to Oracle's Michael Forhez. Trends to Watch in 2018 Beech-Nut Selects New TPO Tool The baby food brand selected T-Pro-Solutions' tool to help strengthen its revenue management capabilities through cross-functional post-event analytics and planning. Amazon vs. The Mall Sure, Amazon might ultimately take over the world. But don't shut off the mall lights just yet. First Previous 243 244 245 246 247 Next Last
