Marketing

Zesty Paws is expected to benefit from H&H's expertise and resources to further drive the brand's growth while being able to operate independently.

The plant-based food company unveils its expanded Colorado footprint, creating new space for product innovation and overall growth with its plant-based foods.

Alex Gorsky will transition from his role of chairman and CEO of Johnson & Johnson to executive chairman, handing the CEO reins to Joaquin Duato.

Andy Mecs has been named executive VP, commercial, of Chicken of the Sea International (COSI).

Kellogg Company has created a direct-to-consumer site for its Cheez-It brand, providing another avenue for the company to reap the rewards of consumer data.  

Beam Suntory is readying a limited direct-to-consumer membership program for its Jim Beam brand.

Adidas is selling Reebok to Authentic Brands Group (ABG) for $2.47 billion.

As part of CCEP Indonesia’s digital transformation journey to expand its efforts to the front end of the business, the company launched the Klik Toko app and partnered with 8x8 to deploy multi-factor authentication services.