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Marketing

  • L'Oreal Launches Multiple E-Commerce Brand Sites

    LOral USA signs a five-year agreement with PFSweb, Inc., to develop and manage multiple end-to-end e-commerce solutions for some of its most prestigious brands.
  • Land O'Lakes Makes Leadership Changes for Growth

    According to CEO Chris Policinski, the organizational changes will ensure the structure and capabilities directly support the strategic imperatives of Land O'Lakes.

  • Jones Soda Co. Appoints New Board Member

    The new member comes to the Jones Soda Board from companies such as Altria Group, Kraft Foods and General Foods among others.
  • 2011 Top 100: Retail

    Store closings slowed in 2010 compared in 2009 with most retailers executing growth strategies to match a new kind of consumer. Walmart, for example, is now banking on a new store format to boost sales.
  • Post Event Analysis

    Booz & Co. shares tips for building capabilities to maximize trade spend return on investment.
  • 2011 Top 100: Apparel, Accessories and Footwear

    Tommy Hilfiger, Timberland and Liz Claiborne are just a few of the brands that found new homes in 2010 and 2011. Find out how brand shuffling is affecting the ranks in the apparel, footwear and accessories market.
  • 2011 Top 100: Toys/Games

    The companies on this list have to be masters of rapid innovation. Find out which toy companies stayed on the "hot" list in 2010 and which ones lost the popularity contest.
  • An Exciting Year

    CGT Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.
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