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Sara Lee Names COO of Int'l Coffee and Tea Division

3/14/2012
Eugenio Minvielle will be appointed Chief Operating Officer of Sara Lee's International Coffee and Tea Developed Markets division, primarily focused on Western Europe.

Minvielle, 47, is a seasoned executive with more than 20 years' experience in the consumer packaged goods (CPG) industry, primarily in the coffee industry. He joins from Unilever where he served as CEO North America, overlooking Unilever's operations in the United States, Canada and the Caribbean.

Previously he was President and CEO of Nestle France, Mexico and Venezuela. Prior to Nestle, Minvielle held a variety of management positions and worked for Procter & Gamble in Spain and Canon in Japan.

Minvielle, member of the company's Executive Committee, will report into CEO Michiel Herkemij.

"Eugenio's in-depth experience and knowledge of the international coffee business will be invaluable in setting our company up for our strategies," said Sara Lee Corp's International Coffee and Tea business Chief Executive Officer Michiel Herkemij. "His skills are a great complementary asset to the senior management team "




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