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Marketing

  • Atkins Nutritionals Names CEO from Dean Foods

    The former Dean Foods executive has joined Atkins Nutritionals as president CEO with 25 years of experience at companies including Gillette, Coke and P&G.

  • Graco Debuts Three New Innovations

    Graco introduces its first jogger, the versatile Graco modes click connect travel system and the all-new glider family of swings, inspired by consumer insights.

  • Snyder's-Lance to Open New R&D Center

    The center will research, develop and enhance new and existing products across the company's entire line of consumer preferred snack foods.

  • H.J. Heinz Agrees to Be Acquired

    Understanding the need to preserve Heinzs values, heritage and community connections, Berkshire Hathaway and 3G Capital have pledged to maintain Pittsburgh as its global headquarters, and to fulfill and continue its philanthropic support of community initiatives and related investments.

  • P&G Initiates Strategic BI Partnership

    The consumer goods giant is partnering with a start-up technology company that specializes in intelligent business alerts and pre-packaged analytical applications.

  • P&G Launches New Open Innovation Website

    P&Gs Connect+Develop program launched a new website that links innovators directly to top company needs, and P&G business leaders directly to external innovation submissions.

  • Newell Rubbermaid Selects Marketing Agency for Key Brands

    Engauges first body of work for Newell Rubbermaid, a Calphalon web site, launched over the 2012 holidays, within three months of the its start.

  • TerraCycle to Recycle Cigarette Waste

    With funding from Santa Fe Natural Tobacco Co., TerraCycle is launching a national program to reduce and recycle cigarette butt litter, regardless of which manufacturer made the cigarettes.
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