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Marketing

  • Growth in Uncertain Times

    Mark Osborn of SAP details innovative ways in which consumer goods companies can capitalize on new market opportunities.
  • 2012 Top 100: Beverages

    Merger and acquisitions continue to transform the beverage list year after year, but growth remains steady for the majority. Look back at how the major beverage leaders grew market share in 2011.
  • Time Out for Thanks

    CGT Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.
  • 2012 Top 100: Food

    Big break-up headlines rocked the food industry in 2011. But the market overall reported growth across the board. Expect big changes on this list next year.
  • 2012 Top 100: Pharmaceuticals

    Pfizer Inc. knocked out some competition in the OTC pharmaceutical market when it acquired Wyeth's consumer healthcare brands in 2009. How has the Centrum-brand owner performed compared to the competition since?
  • 2012 Top 100: Packaged Goods

    No. 1 player P&G made progress toward its purpose-inspired growth strategy, while Unilever reported gains in its transformation to a sustainable growth company. Most of the companies on this list followed their lead with modest sales gains in 2011.
  • Kellogg Fuels Innovation with Consumer Insights

    New product launches continue the momentum generated by other recent new breakfast products, including Krave cereal, which was the most successful cereal launch in the category in the last 20 years.
  • Top Food & Beverage Trends to Watch in 2013

    From fresher frozen meals to food trucks for dogs, consumers can expect to see a variety of interesting trends to tickle the tummy in 2013. Nestl, the worlds leading nutrition, health and wellness company, recently issued some predictions destined to please the palates of all family members, including pets.
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