The Kraft Heinz Company revealed the next step in its turnaround: an operating model centered on five pillars that cuts costs by $2 billion, increases marketing spend by 30%, and sells off some of its cheese businesses.
Velissariou is deeply steeped within the consumer goods industry, having served as VP for nutrition R&D at PepsiCo, and she held several R&D positions at Kraft Foods.
Tara Simon has joined The Estée Lauder Companies as senior VP, global general manager of its Too Faced brand, marking another move in the beauty company’s series of leadership changes.
The food and beverage giant announces plans to establish new operating units and category leads supported by a new platform services organization, and a newly aligned workforce.
The Kraft Heinz Company bolstered its leadership team as part of the next phase of its turnaround strategy, naming a new president of U.S. sales and a new U.S. chief growth officer.
