What recession? The majority of companies on this list reported revenue gains in 2009 as much as 49 percent in J.M. Smucker's case. After all, people have to eat!
Beauty isn't everything, but that doesn't apply to the 10 companies on this list who continue to try and capitalize on the consumer's desire to look and smell their best.
News of store closings and bankruptcies has seemed to permeate this industry over the last few years. Check out which companies have weathered the storm.
For many companies, the planning, budgeting and forecasting process has somehow gone off the rails. Deloitte addresses this issue head on by describing the way PBF should work.
Of the 100 companies featured on a list of top global marketers, 36 are CG companies. The leaders had one big thing in common: They advertise where they see opportunity for growth. These days, that means China.