Lisa Johnston
ARTICLES BY THIS AUTHOR
- 4/23/2020
A Little Cleaner, A Little Greener: Henkel Taps New Packaging Materials for Detergent Pods
Henkel is making progress on its sustainability targets thanks to a new packaging material for its detergent capsules. - 4/22/2020
Harris Technology Moves into PPE with Jointown & Gotdya
Products will be marketed as part of Harris Technology’s new Pro-Hygiene line. - 4/22/2020
A Look Behind Anheuser-Busch InBev’s Personalization Updates
Anheuser-Busch InBev and Linden Lab are making moves to improve their customer acquisition strategies in the face of more complex buying journeys. - 4/22/2020
Everything is Awesome for Lego's Reputation
The 10th annual Global RepTrak ranks companies on how they’re perceived across seven factors. See which brand landed the No. 1 spot. - 4/20/2020
P&G’s New Normal Includes Record Production & 35% Growth in E-Com Sales
Rocketing consumer demand propelled P&G production to record levels, but the company warned of the potential of sporadic production suspensions. - 4/20/2020
Christian Klein to Lead SAP as Sole CEO
Jennifer Morgan will depart the company at the end of month as part of a mutual agreement. - 4/20/2020
Nestle, Danone, Honest Company Among Coalition Teaming for Earth Day
Mobile rewards and payments provider Ibotta is teaming with consumer goods companies to raise awareness of paper waste. - 4/19/2020
Walmart Mandates Masks for Associates; Ramps Up Hiring (Again)
Walmart has begun requiring store, distribution and fulfillment center associates to wear masks at both its Walmart and Sam’s Club locations to help slow the spread of the coronavirus. - 4/19/2020
Approaches & Solutions for CPGs to Navigate COVID-19
Microsoft has put together a list of resources that the company and its partners offer to support consumer goods manufacturers and retailers. These include:
