ARTICLES BY THIS AUTHOR
- 2/19/2020
Dean Foods Selling ‘Substantial’ Portion of Operation to Dairy Farmers of America
Dairy Farmers of America will acquire 44 of the Dean Foods’ fluid and frozen facilities in a stalking horse bid, as well as the real estate, inventory, equipment, and all other assets necessary to operate them. - 2/18/2020
Nielsen Adds Sean Cohan, Promotes Peter Bradbury & Karthik Rao
Nielsen Holdings is bolstering its executive ranks with a trio of appointments, including the addition of Sean Cohan from A+E Networks. - 2/21/2020
How Avocados From Mexico Used Blockchain to (Almost) Beat Donald Trump During the Super Bowl
For an agent of such a mild fruit, Avocados From Mexico has muscled its way into a solid reputation as a marketing disruptor. - 2/15/2020
Signals Analytics Expands into Food & Beverage
The company has expanded its advanced analytics platform coverage to provide brands with a comprehensive view of the food and beverage categories. - 2/14/2020
FieldAssist’s 1st App Unlocks On-the-Go Decision Making
SaaS-based sales automation platform FieldAssist’s new mobile app targets business leaders to shape the CPG industry. - 2/14/2020
Former Eyeview Sales VP to Lead Aki’s New CPG Division
Marketing tech provider Aki Technologies has developed its first division dedicated solely to consumer packaged goods. - 2/14/2020
General Mills Adds Chief Digital & Technology Officer Role
The new role will have oversight over the company's digital transformation efforts and building new capabilities to advance innovation and speed to market. - 2/13/2020
Clarkston Consumer Products Accelerator Unlocks SAP S/4HANA Rapid Deployment
As consumer goods companies clamor for more low-risk, high-value options for tech solution deployment, the new model serves this need by rapidly enabling the features of SAP S/4HANA. - 2/13/2020
Under Armour Hoping its New E-Commerce Platform Will Accelerate its Turnaround
The apparel and footwear company will launch a new e-commerce site and platform in North America this summer as part of its transformation efforts.