ARTICLES BY THIS AUTHOR
- 3/8/2019
Nielsen, NPD Build Omnishopper Panel
New York-based Nielsen, and NPD, Port Washington, New York, are building a large-scale, comprehensive omnishopper consumer panel to bring insight into today’s shoppers across all channels, all products and all categories. - 2/20/2019
OSI Creative Names CEO
OSI Creative’s chief operating officer will succeed its president and chief executive officer after the latter retires on March 31. - 2/18/2019
Catalina Emerges from Bankruptcy
Catalina successfully completed its financial restructuring and emerged from Chapter 11 bankruptcy. - 2/13/2019
OSI Creative Finalizes Purchase of New Dimensions Research Corp. Assets
OSI Creative has completed its previously announced purchase of the assets of New Dimensions Research Corp. - 2/14/2019
Catalina Debuts Attribution Solution
Catalina, St. Petersburg, Florida, has launched an attribution solution that provides CPG marketers with a granular, real-time view of national campaign performance in stores at the UPC level. - 2/14/2019
Gladson Rebrands to Syndigo
Gladson, a Chicago-based portfolio company of The Jordan Co. and Wicks Capital Partners, integrated its family of acquired companies under the brand name Syndigo. - 1/30/2019
Kind Healthy Snacks Names President
Health and wellness veteran Mike Barkley was succeed John Leahy as president and chief operating officer of Kind Healthy Snacks. - 1/31/2019
Grocery Outlet Elevates Product Sourcing with RangeMe
RangeMe has formed a partnership with extreme value retailer Grocery Outlet. - 1/15/2019
Marketing Retail Agency LG&P Acquires Synergy Events
LG&P, which designs and produces in-store fixtures and environments, has acquired Synergy Events, which develops and executes retail events and experiences. - 1/11/2019
Catalina Debuts Multi-Touch Attribution Solution
Catalina has launched an attribution solution that provides CPG marketers with a granular, real-time view of national campaign performance in stores at the UPC level.