ARTICLES BY THIS AUTHOR
- 9/9/2019
StayinFront Expands Partnership with Kellogg
The manufacturer deployed the solution provider’s TouchCG Advanced mobile, cloud-based solution to its field teams in Australia and New Zealand. - 9/10/2019
Nestle to Develop Compliant Recipes with Enhanced Solution
The company is among the first planning to use the application for efficiently meeting customer requirements and rapidly developing new products and services. - 8/29/2019
Symphony RetailAI, InContext Team to Advance Retail Landscape
The partnership supports Symphony RetailAI’s merchandising initiative, allowing retailers to identify, design and test category/store layouts in an AI virtual environment. - 8/28/2019
Bazaarvoice Scoops Up Influenster
The acquisition brings together Influenster’s engaged consumer community with Bazaarvoice’s software and network of over 6,000 global brand and retailer websites. - 8/27/2019
Henkel Teams with ALPLA to Upgrade Bowling Green Plant
The manufacturer will partner with its packaging supplier to invest toward a new bottle production area at its largest laundry plant. - 8/19/2019
Nielsen Total U.S. Pet Retail Launches
Nielsen launched Nielsen Total U.S. Pet Retail, offering a holistic view of the pet retail market. - 8/16/2019
Unilever Promotes Terry Thomas to Executive VP
Unilever promoted senior vice president Terry Thomas to executive vice president of customer development. - 8/1/2019
Hmt Elevates Shopper Activations Through Playbook
Hmt is tapping into its retail expertise and the power of Playbook to help deliver best-in-class shopper activations for brands. - 8/1/2019
Quotient Launches Data-Powered Audience Solution
Quotient launched Quotient Audiences, a data-powered audience solution that provides CPG brands more effective ways to deliver digital advertising that converts to sales.