ARTICLES BY THIS AUTHOR
- 6/30/2005
Going Global with PLM
Product development strategies open the door to widespread business opportunities - 6/30/2005
Dressing For Demand
Litehouse Foods boosts fill rates, cuts inventory and gains visibility <br /> - 6/30/2005
Insight to Action
With consumers increasingly elusive to reach, private label competition continuing to erode market share from branded goods and mass-channel retailers demanding higher price discounts, marketers are increasingly put under the microscope to show return and results. - 6/30/2005
Checking in at Checkout
How to cash in on significant rewards gleaned from POS data insight - 6/30/2005
Consumer Goods Sales & Marketing Summit
Back by popular demand, this hot industry event takes another bite out of the big apple - 5/31/2005
Getting The House In Order
The art of collaboration and delivering superior customer service comes in many different sizes, shapes and strategies. - 5/31/2005
The Pulse -- June 2005
P&G Builds New Product Category<br />Procter & Gamble (P&G) attributes the success of its $16 billion-dollar brands to consumer-driven innovation. - 5/31/2005
Special Report: Metrics + Collaboration = Perfect Order
How a new committee hopes to redefine perfect order criteria to reflect the transforming food industry supply chain