ARTICLES BY THIS AUTHOR
- 9/22/2008
P&G Files Patent Suit against Kraft
Procter & Gamble seeks to protect its plastic coffee container design. - 9/22/2008
General Mills Broadens Hispanic Marketing Reach
The partnership with Univision will air sponsored vignettes with cooking and nutrition tips. - 9/22/2008
Kodak Automates Data Management
The platform integrates several application "modules" that have typically only been available individually from SaaS vendors. - 9/21/2008
O4 and Market6 Agree to Integrate
The agreement aims to provide enhanced mobile forecastingaccuracy. - 9/21/2008
Coca-Cola Named Best Global Brand in 2008
Despite a challenged economy, Coca-Cola and other consumer goods brands make a good showing on an annual list of The Best Global Brands. - 9/18/2008
MillerCoors Brews Innovative Packaging Solutions
The brewer reveals details behind the development of the Cold Activated Bottle and Vented Wide Mouth Can. - 9/17/2008
LEGO Icon Turns 30
The population of the iconic yellow man surpasses 4 billion, ensuring that children everywhere can tap into his spirit of adventure. - 9/17/2008
Russell Evans of Nielsen on Analyzing Analytics
Russell Evans, Vice President - Product Leadership Global Business Intelligence for The Nielsen Company, provides his thoughts on how companies can successfully manage data through analytics today and beyond. - 9/17/2008
New ConAgra Packaging Cuts Waste
The packaged foods company will now use post-consumer recycled plastic in frozen meal trays. - 9/17/2008
Cheryl Perkins of Innovationedge on the Meaning of Innovation
Cheryl Perkins, founder and president of Innovationedge, assesses how current trends are shining new light on the meaning of innovation.