ARTICLES BY THIS AUTHOR
- 8/18/2009
Ocean Spray Optimizes Trade Investments
Ocean Spray signs a multi-year agreement for the M-Factor Software-as-a-Service platform. - 8/17/2009
Arbonne Appoints New CEO
A former senior marketing and operations executive at McDonald's and Procter & Gamble will lead global growth initiatives and more. - 8/17/2009
Nike Changes Umbro/Nike UK & Ireland Leadership
NIKE Inc. announces that Jim Allaker, currently VP/GM of Nike UK & Ireland, will become the new CEO and president of Umbro. He will be succeeded as GM of the Nike UK & Ireland organization by Marc Van Pappelendam. - 8/17/2009
Fashion Fair Cosmetics Selects POS Solution
The new solution is expected to deliver store-level, point-of-sale (POS) information from Fashion Fair's (FF) retail customers to its sales, marketing and operations staff to monitor and assess in-store conditions. - 8/16/2009
Wal-Mart Creates Sustainability Index
The company will roll out the Index in three main steps. Some of the work will start right away. The rest is expected to happen over the next five years. - 8/16/2009
Henkel Supports Sustainable Innovation
At Henkel, sustainability and innovation are closely linked based on the belief that the most efficient way to deliver sustainable benefits is through new product design. In an exclusive interview, the maker of Purex, Renuzit and Right Guard reveals how it makes every new product more sustainable than the product it replaces. - 8/16/2009
SC Johnson Puts Wind Energy to Work
SC Johnson launches its first owned and operated windmill at its largest European manufacturing plant. - 8/16/2009
Naked's New Bottle
The initiative is expected to reduce virgin plastic consumption by 8.1 million pounds per year. - 8/16/2009
Kimberly-Clark Supply Chain Goes Green and Lean
Kimberly-Clark has implemented i2 Transportation Management solutions in its European and North American operations, to reduce its carbon dioxide output as well as costs. - 8/16/2009
2009 Sales & Marketing Summit Recap
Get a behind the scenes look into the insights revealed at this year's event. Key speakers reveal major themes in exclusive video interviews.