ARTICLES BY THIS AUTHOR
- 9/22/2009
Tips to Innovate your Way Out of a Recession
It's time to stop insulating and start innovating. <em>CGT</em> and IBM explore the three main barriers to innovation right now and offer tips to overcome them. - 9/22/2009
CDC to Acquire Stake in ERP Provider
Hejia Software Technology represents eighth company to join the CDC Software Franchise Partner Program. - 9/21/2009
Mars Refines Global Brand Strategy
The shift will ensure that, across major markets, Mars' core global brands will be aligned under a single creative agency. - 9/21/2009
Unilever Brand Achieves Zero-Landfill Goal
The Lipton Tea Suffolk plant sends no waste to landfills by processing all of its waste through its aggressive recycling and composting programs. - 9/21/2009
Sara Lee Appoints New CFO
Marcel H. M. Smits will have responsibility for the corporations accounting, tax, treasury, procurement and information technology departments. - 9/20/2009
Sara Lee Improves Environmental Performance
The global food giant reduced its water usage by more than 21 percent in four years. - 9/20/2009
Unilever Exec Joins Beam Global as CMO
In the past four years, Kevin B. George established the deodorant business unit as the fastest growing Unilever business in the United States. - 9/20/2009
ConAgra Mills Optimizes Sales Operations
ConAgra Mills selects SignalDemand to optimize its sales operations, including demand forecasting. - 9/20/2009
Coca-Cola Named Best Global Brand
The iconic beverage brand retains the No. 1 spot in an annual ranking by brand value for the ninth year in a row. Find out which other consumer goods brands made the list even as consumers rethink brand loyalties in a recession. - 9/20/2009
Duracell Powers Cities at Risk
"Extreme Makeover: Home Edition" star Paige Hemmis helps launch "More Power To Protect" campaign to assist communities most impacted by storm-related power outages.