ARTICLES BY THIS AUTHOR
- 10/22/2009
Coke Unveils the Mini Can
The new mini packaging option allows consumers to better manage what they drink. - 10/22/2009
ConAgra Foods' Manwich Brand Launches TV Campaign
The new creative marks the first time the brand has used 30-second commercials. - 10/20/2009
PepsiCo Recognizes Top Operational Performers
A new program aims to celebrate the talent of associates who support PepsiCo foods, snacks and beverages around the world. - 10/20/2009
VTech Shares Secrets for Supply Chain Excellence
Almost a decade ago, VTech Communications Inc. pioneered the effective use of an enterprise data warehouse that today empowers its supply chain. Here, the company shares best practice tips learned along the way. - 10/20/2009
United Natural Foods Optimizes Supply Chain
The largest distributor to the natural, organic and specialty foodindustry in the United States selects solutionsto optimize its supply chain from planning through execution. - 10/19/2009
The Global Supply Chain: Richard Howells, SAP
Howells reveals strategies for achieving new levels of collaboration across functional and departmental boundaries - 10/19/2009
Pulse: Duracell Powers Cities at Risk
"Extreme Makeover: Home Edition" star Paige Hemmis helps launch the "More Power To Protect" campaign to assist communities most impacted by storm-related power outages. - 10/19/2009
Campbell's Product Mix Grows Even More Natural
Building on the success of its Select Harvest line of soups, Campbell's adds five Mediterranean-inspired soups to its portfolio. - 10/19/2009
VTech Acheives Supply Chain Excellence
Almost a decade ago, VTech pioneered the effective use of a data warehouse that includes demand signals. Here is the story of how this forward-thinking company leveraged its demand signal expertise to become a customer-focused organization that touts supply chain as a core competency.