ARTICLES BY THIS AUTHOR
- 6/7/2011
Dynamic Margin Management
Rich Nanda of Deloitte Consulting provides tips for dealing with commodity inflation post the Great Recession. - 6/7/2011
LeapFrog Goes Mobile
'Scout's ABC Garden' app is fully loaded with features that have made LeapFrog a leader in the learning space. - 6/7/2011
Walmart, P&G, Kraft Share Sales & Marketing Tactics
More than 200 consumer goods executives convened in NYC this week for the 2011 Consumer Goods Sales & Marketing Summit. In its eighth year, the event delivered invaluable insight on hot customer-facing topics with its thought-provoking agenda -- featuring Walmart, Kraft and P&G -- and abundant networking opportunities. Here is a recap of the event's many highlights. - 6/7/2011
Keys to DSR Success
Jennifer Beckett, Vendor Managed Technologies Inc. (VMT), shares some key insights for successfully integrating downstream data within an enterprise. - 6/7/2011
Jockey Gets Innovative with Underwear
Jockey staycool will also be supported with online and print buys, in-store elements and event sponsorships, in addition to several other marketing promotions throughout the year. - 6/7/2011
An Industry of Visionaries
<em>CGT</em> Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue. - 6/6/2011
Walgreens Closes drugstore.com Deal
The addition of drugstore.com's online business across its health, personal care, beauty and vision categories is expected to better position Walgreens as the most convenient multi-channel retailer of health and daily living needs in America. - 6/6/2011
Heineken USA Revises Marketing Strategy
A global product integration company has been selected to represent Heineken USA in an integral part of its marketing mix. - 6/6/2011
P&G Makes Organizational Changes
The new team has deep, diverse and global experience to strengthen P&Gs global leadership in the beauty industry. - 6/6/2011
Pilgrim's Pride Appoints CFO
With the company's successful financial restructuring and subsequent integration with JBS USA now largely complete, the timing seemed right for an executive transition.