ARTICLES BY THIS AUTHOR
- 9/15/2011
Amway Does the Twist
NUTRILITE Fruits & Vegetables 2GO Twist Tubes provide the natural antioxidant equivalent of two of the nine to 13 recommended servings of fruits and vegetables a day in a convenient, squeezable tube. - 9/15/2011
P&G Shapes the Store
Just like in the movies, the use of virtual reality to conduct market research is fast becoming a common practice among consumer product manufacturers and retailers. P&G first began using virtual reality tools in 1997. Today, its virtual solutions program delivers actionable consumer and shopper insights at a fraction of the cost and time spent on traditional market research methods. - 9/15/2011
American Greetings Offers Mobile Greetings
justWink offers the next generation of greeting card shoppers a connection with the mobile world for the first time. - 9/15/2011
Social Listening
<a href="http://www.innovationedge.com">Innovationedge</a> Founder Cheryl Perkins offers guidance for mastering the art of co-created innovation. - 9/15/2011
Consumers Demand More of New Henkel Product
Henkel doubles production of Purex Complete Crystals Softener to accommodate runaway consumer demand for the product. - 9/15/2011
4N Creates Something Completely New
Founded by watchmaker Franois Quentin in 2009, the 4N brand grew from his desire to create a watch unlike any other on the market. Here's how he did it with a little help from Dassault Systemes. - 9/15/2011
Kraft Gives Oreo a Makeover
To help launch the new cookie, the OREO Brand has enlisted the help of both OREO fans and Team DSRL, including Shaquille O'Neal, Eli Manning Venus Williams, Apolo Ohno and of course, Stufy, the DSRL mascot. - 9/15/2011
Windex is Going Miniature
The launch of Windex Mini comes on the heels of Johnson's speech at the 2011 Fortune Brainstorm Green conference in April 2011. - 9/15/2011
Why Didnt I Think of That?
<em>CGT</em> Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue. - 9/15/2011
LeapFrog Takes a Big Leap
LeapFrog Enterprises, Inc. unveils LeapPad, a personalized learning tablet designed for kids ages four and up.