CGT Archives

Addressing Trade Spend and Process Issues in the Consumer Goods Market

How Shopper Needs and Behavior Will Impact the Value Chain

Supporting long-term environmentally sound practices goes by many names -- going green, corporate social responsibility, sustainability, just to name a few.

Necessity may be "The Mother of Invention", but being a productive, resourceful and entrepreneurial mom takes a little more than that these days.

Liz Claiborne Inc. and Li & Fung USA, a member of Li&Fung Limited, reached an agreement for the sale of the assets of four of Liz Claiborne Inc.'s brands under strategic review -- Emma James, Intuitions, JH Collectibles and Tapemeasure.

Mountain Dew AMP Energy, along with the Army National Guard, will sponsor Dale Earnhardt Jr. when the popular stock-car driver joins Hendrick Motorsports for the 2008 NASCAR Sprint Cup Series campaign.

The Wm. Wrigley Jr. Company's Orbit, Extra and Eclipse sugar-free chewing gums have earned the American Dental Association (ADA) Seal of Acceptance. Orbit, Extra and Eclipse are the first gums in the United States to earn this recognition because they are clinically proven to help fight cavities, strengthen teeth and reduce harmful plaque acids.

AARP names SC Johnson the No. 1 company in the Unites States for workers over 50 years of age.