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CGT Archives

  • Smirnoff Globalizes Nightlife

    Inan ambitious move set to break new ground in nightlife experiences, one of theworld's leading vodka brands unveils the "Smirnoff Nightlife ExchangeProject".
  • Defining Lines

    CGT Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.
  • Huggies Awards Grants to 12 Inventive Moms

    Selectedfrom almost 400 applications, the first 12 grant recipients each successfullydemonstrated unique baby or childcare product ideas that address unmetparenting needs and make life easier for moms and dads.
  • Sierra Mist Goes Natural

    Respondingto consumer demand for products made with natural ingredients, Pepsi-Cola NorthAmerica Beverages is transforming Sierra Mist, its popular lemon-lime soda,into Sierra Mist Natural.
  • eBay Launches Digital LookBook

    The world's largest online marketplace unveils the eBay Fashion LookBook -- its first ever shoppable, shareable digital style gallery.
  • Crest, Oral-B Target Tweens

    Crest and Oral-B launch Pro-Health FOR ME: a complete line of oral care products for tweens.
  • Whole Foods Color Codes Choices

    Whole Foods Market launches the first in-store color-coded sustainability-rating program for wild-caught seafood.
  • Performance Management: Steve Rosenstock, Clarkston Consulting

    Consumer products executives have anopportunity to realize competitive advantage through a new set of metrics thatare tailored toward their specific organizational structure, strategy and goals.
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