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Consumer Goods Industry News, Research & Events

Analytics Unite

Kellanova, Unilever, Ferrara Leaders To Discuss Data-Driven Transformations

During the upcoming Analytics Unite conference, being held in Chicago from April 28-30, leaders from Kellanova, Unilever, and Ferrara will take to the stage to share executive-driven strategies for empowering organizations with decision-making optimizations to succeed long-term.
Analytics Unite
Personnel Moves

John Anthony Wine & Spirits Reworks Leadership To Support National Sales Strategy

John Anthony Wine & Spirits has made several leadership changes as part of a strategic realignment of its commercial sales organization.
Personnel Moves

Hershey Hires Stacy Taffet as Chief Growth Officer

The Hershey Company has named a chief growth officer. Get the details.
Hershey
Consumer Analytics

Clorox Neuroscience Experiment Says Cleaning Brings Joy

The company is running a Clean Feels Good marketing campaign that mixes science and consumer behavior to determine whether cleaning can feel as enjoyable as top feel-good activities.
Clorox
Artificial Intelligence

In a Connected World, AI Alone Won’t Suffice: We Need to Listen

AI alone isn’t enough. The smartest brands and retailers aren’t just analyzing data; they’re observing behavior — watching and listening to better understand how shoppers move, browse, and buy.

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Key Steps to Modernizing Your Consumer Data Strategies

Learn how brands like PepsiCo, Reckitt, Estée Lauder, L’Oreal, and more are modernizing their consumer data strategies with generative AI, data clean rooms, and loyalty programs, as well as exploring the potential of retail media as a way to leverage first-party data.

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Explore CGT's Events

Consumer Goods Technology hosts two annual events to meet all of your needs, whether you are interested in analytics, sales and marketing, or other topics! Get a head start by saving the below dates in your calendar today, and subscribe to our free newsletters to stay up to date on our events and editorial content. 

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Featured Blog Series

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How Embedding AI Is Accelerating Product Development Launch Cycles

Artificial intelligence has been embedded at nearly every step of product development, from product blueprint to computational design to 3D prototyping. Companies such as PepsiCo, Bic, L’Oreal, Newell, and Adidas have modernized their operations by harnessing these technologies.

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Clorox Neuroscience Experiment Says Cleaning Brings Joy

The company is running a Clean Feels Good marketing campaign that mixes science and consumer behavior to determine whether cleaning can feel as enjoyable as top feel-good activities.
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