Tech Transformation Video: Future of Fit Tech With Dia & Co’s Nadia Boujarwah

Watch to learn about what it means for digital fashion retailer Dia & Co to provide the right fit and the right recommendation. Nadia Boujarwah, CEO of Dia & Co, shares insight into how they’re replicating the best fit technology that’s out there: the retail store dressing room.

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Listen to the full interview to learn how and why Dia & Co is embracing returns rather than avoiding them, and details about their Gen Z marketing strategy. 


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