CGT executive editor Kara Romanow catches up with Michael Ferrara and gets his perspective on good category management, how to reinvent the shopper environment and some best practices for managing acquisitions.
A few months after announcing the Elmer's Glue Crew recycling challenge, a kindergarten class of Champion Central Elementary School is revealed as the winner.
Rob Hand, director of Industry Strategy, Oracle Corp., explains how companies can deploy a single unified solution requiring no external support from other applications.
Long before the first medals are awarded in August, Coca-Cola willbuild excitement for the Olympic Games with the launch of anOlympic-themed program in the United States.