H.J Heinz is rearranging its ketchup displays at grocery stores nationwide so that its new, larger Fridge Door Fit ketchup bottle is upgraded from the bottom shelf to a new location where consumers can't miss it.
In an effort to provide an enterprise-wide platform for new product development, Reckitt Benckiser, a household cleaning products manufacturer, implements Sopheon's Accolade process and portfolio management system.
In its efforts to strengthen its non-carbonated beverage portfolio, PepsiCo forms a strategic alliance with Ocean Spray, one of the country's leading producers of canned and bottled juices and juice drinks.
Church & Dwight Co. Inc., which manufactures Arm & Hammer household products, agrees to buy cleaning products maker Orange Glo International for $325 million.
As part of an ongoing effort to standardize its human resource-related business processes and consolidate all employee information, Hallmark Cards Inc. deployed Oracle Human Resources Management System (HRMS).