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Building a DTC Data Foundation Starts — and Ends — With Reciprocal Value
Building a data foundation for successful direct-to-consumer commerce hinges upon both visibility and trust. Learn how.Sponsored -
Preparing for a New Era of Consumer Data
How can a company leverage the flood of new consumer data generated throughout an organization? Get a step-by-step framework, including details on how CPGs like AB InBev, General Mills, and Mondelez are having success.