P&G's Woehrle Joins Newell Rubbermaid
Procter & Gamble marketing veteran Ted Woehrle will join Newell Rubbermaid in the newly created position of senior vice president, marketing and brand management. The hire marks a significant step forward in building a best-in-class, consumer-driven branding organization. Woehrle will partner with the company's global business units to build best-in-class, consumer-inspired new product innovation and brand management capabilities across the organization. At P&G, Woehrle held several pivotal marketing and general management leadership positions in a 24-year career at P&G. Most recently, he was vice president of marketing for North America , where he led the communication planning, media buying and direct marketing efforts for P&G's $32 billion portfolio of North American brands, including Tide, Crest, Pantene, Pampers and Gillette.