Orchestro Reveals Latest Release of Promotion Execution Management Solution

9/11/2014
Orchestro Inc. announces the next release of its platform – Tango. The company also announces unlimited user pricing, expected to enable both large and mid-sized consumer goods companies to broaden usage of impactful insights across the enterprise.

Tango Cues aims to empower sales and supply chain executives with a flexible business rules engine that enables configurable alerts for critical demand signal exceptions, such as days of supply, in-stock percentage, or phantom inventory. This application suite helps to enable CPG companies to proactively shape demand, manage on-shelf availability, and drive promotion execution.

Key features of Orchestro’s promotion execution solution include:
    -Manage multiple promotions across retailers and channels through a flexible calendar view
    -Define goals, participating stores, and assign actions to responsible teams
    -Identify and track build compliance by store and price compliance by retailer and take proactive action

Tango Cues complements Orchestro’s Tango Insights, which delivers a multi-retailer data harmonization platform, a library of proven adaptive analytics algorithms, and interactive dashboards accessible via web or mobile interfaces. Executives across sales, supply chain and category management can use Tango Insights to drive retailer collaboration, improve service levels and showcase category expertise.

Orchestro also announces a distinctive, new pricing structure allowing unlimited user access, so insights and analytics can be shared across the enterprise. CPG companies can derive greater value by transforming insights into actions, without having to rely on spreadsheets or printed reports.
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