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Munchkin Reveals 2013 Product Innovations

10/4/2012
Munchkin, Inc., designer and manufacturer of clever infant and toddler products, today announced six new additions to its comprehensive portfolio of more than 200 existing products. These new products offer a twist on everyday essentials via unique, vibrant designs, meant to make parenting a little more stylish and manageable. Munchkin will introduce the new innovations at the ABC Expo in Louisville, Kentucky, from October 14-17 (booth #900), and they will be available in stores in early 2013.

“We understand that today’s parents face different parenting challenges than our parents did, and it’s our job to create clever tools that make life a little easier and more delightful for the modern mom and dad,” said Steven B. Dunn, CEO and president of Munchkin, Inc. “From our new stylish swaddling blankets and burp cloths, to a cleaning line that can combat any mess, each of our 2013 products has been thoughtfully developed so families can enjoy more time together and less time worrying about the little things.”

Munchkin, Inc.’s 2013 product lineup includes the following:
  • Swaddle Angel™ Line: This new line of swaddling blankets features three distinctive product styles, taking their cues straight from the runways with fashion forward prints, while also adding signature Munchkin touches that help with the little things.
  • Lulla-Vibe™ Vibrating Mattress Pad: Designed with an innovative patent-pending vibrating pad to help babies fall asleep quickly, the Lulla-Vibe offers a soothing sensory experience for baby. With customizable options like a 30-minute battery-operated timer and two varying vibration speeds, parents are able to personalize their child’s sleep atmosphere with the simple push of a button. The vibrations shut off gradually, helping baby stay asleep – a better sleep solution than circling the block in the car in the middle of the night!
  • Safe Step Gate with TripGuard™: Munchkin’s Safe Step Gate revolutionizes childproofing with a fresh technological advance for safeguarding and securing household areas. The gate employs patent-pending TripGuard™ technology, with a 50 percent lower threshold bar compared to standard pressure-mount gates, minimizing the threshold’s trip hazard. The contemporary design combined with a push-to-lock mechanism and updated dual-depressor handle allow for simplistic operation, while the TripGuard™ technology enhances safety.
  • ARM & HAMMER™ by Munchkin Cleaning Line: Nobody knows better than parents that kids can create messes in and on places you never thought possible, but they can now rest easy with Munchkin’s new Cleaning Line. Combining the power of ARM & HAMMER™ baking soda in both at-home and on-the-go options for clothes, bibs, strollers, bath tubs, furniture and more, the new line includes Baby Bottle & Dish Soap, Stain Treater Spray and Wipes and Surface Cleaning Spray.
Munchkin, Inc.'s new items will be available in stores nationwide beginning February 2013. To learn more about Munchkin, please visit www.munchkin.com.
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