Technology

This is the latest in a series of leadership changes aimed at simplifying the company’s operations and sharpening its consumer focus.

PepsiCo is undergoing a business transformation to better navigate volatility and optimize operations.

During “The Path to Self-Optimization” session, Lindstrand will join Dan Klein, CEO and co-founder of Tiesta Tea, on stage to explore how marketing teams are leveraging AI, automation and real-time data.

New research reveals how digital transformation is impacting the status quo of marketing. Find out what leading brands like Ferrara and John Frieda are doing about it.

CIO Raj Chudasama tells CGT how the company modernized its order management system to meet surging consumer demand.

Harris will blend deep consumer insight with cutting-edge engineering to create the next generation of connected, intelligent products.

Richter adds context to CPG engagement study findings through real-life examples from companies such as Ferrara, John Frieda and Molton Brown.

The optimization will allow for real-time response while freeing up employees, so they can focus on higher-value tasks.