The Procter & Gamble Company annual results unveils 5% full-year growth, while outlining strategic long-term plans including “delivering strong, balanced growth and value creation.”
Blue Ridge partners with California-based data collection platform to provide retail and distribution data collection, forecasting and collaborative planning for manufacturers.
The CVS Media Exchange offers fully managed ad placements across channels, which aims to create more meaningful ways for CPG brands to connect with customers.
The solutions provider is a fully managed omnichannel advertising service that aims to enable consumer brands to fully optimize online retail channels and help drive increased sales.
How did brands overcome extreme pressure on their supply chain to deliver what retailers need at a time of historical upheaval? Success boils down to addressing four fundamental changes in consumer expectations for their food.
CGT catches up with Dr. Kevin L. Powell, RDQ vice president, Biscuit, Gum & Candy of Mondelez International, to get a closer look behind its latest innovation investment.
