IT Integration

The global footwear provider is among a fast-growing number of companies recognizing the importance of adopting cloud-based supply chain technology to better compete.

With new market advancements, L'Oreal's ecosystem of suppliers and vendors has grown exponentially. A new cloud analytics solution is expected help marketing and procurement gain immediate and broad access to global data to make faster and more insightful decisions.

There is a paradigm shift happening today among CIOs in the consumer goods industry. The role is in a state of transition from just keeping the lights on to powering business opportunities. Here, Dr Pepper Snapple Groups CIO explains how he challenged the status quo to drive rapid continuous improvements across the business.

The new treasurer succeeds Nancy Loewe, who will continue to serve as the company's chief strategy officer.

As its customer base changed, the company needed a scalable infrastructure to support new milk&more e-commerce customers and respond to demand with marketing campaigns.

More than any other time in history, consumer goods sales and marketing teams are leaning on intelligent systems to navigate change. CGT's Publisher, Albert Guffanti, asks Michael Shoemaker, director, Industry Market Development -- Distribution & Consumer Goods for Microsoft, to explain why yesterday's technologies don't match up to modern day business and consumer needs.

With volatile commodity prices impacting COGS and inability to raise prices, CG firms are forced to consider reducing trade spend while simultaneously ensuring that remaining spend delivers maximum impact. It's worth asking the question -- does your organization have a trade ROI mindset?

Together, Conair's Marketing and IT teams wrote a business case that would essentially transform the company's "big data" problem into actionable insights.