Walmarts CEO of Global e-Commerce division told investors that e-commerce is the next growth engine for the leading retailer: "We want to know what every product in the world is, who every person in the world is and then connect them.
With stores stocking innumerable branded and private label competitors in every category, traditional promises of consumer goods brand quality and safety are no longer sufficient differentiators. Cambashi, a global industry analyst firm, explains why product packaging is taking over as a crucial instrument of brand identity in the retail environment.
In just 12 weeks, Accenture built and implemented a new digital social platform for Unilever that will help connect its marketers, brand managers and partners in 190 countries.
Heinz shareholders overwhelmingly approved the deal, with approximately 95 percent of the votes cast at a special meeting voting in favor of the merger agreement.
As retailers have grown more open with sharing their operational data with suppliers, CG manufacturers have been empowered to deliver analysis and recommendations that have helped both sides of the partnership attain important goals.
The word of mouth generation has transformed into the word of finger era. Spreading the word has never been so fast, so focused and truly viral with a matter of a finger click.
The company is taking the measures to further enhance its ability to execute its business strategy, accelerate international growth, and develop and broaden leadership talent.
