Claire Wyatt, VP, business strategy and marketing science at Albertsons Media Collective, discusses the challenges of retail media with regards to cross-integration with legacy platforms.
Amazon is testing AI-generated consumer reviews, rolling out features that pick out and summarize common customer sentiment towards particular products.
Colgate-Palmolive is piloting a generative AI-enabled chatbot that marries digital shelf data curation with content creation, and it’s developed a cross-functional team for the closed-beta test.
Kavita Thekkakara, BI director at beauty powerhouse Coty, will share her insights at the 2023 Consumer Goods Sales & Marketing Summit on how companies can deliver value-added brand experiences and predict what consumers are looking for next.
Fruits and vegetable provider Fresh Del Monte Produce Inc. is building out logistics capabilities, adding a number of temperature-controlled storage facilities to its fulfillment centers.
CGT has been named a finalist in the Folio: Eddie & Ozzie Awards, the annual program recognizing excellence in editorial content and design across all formats.