Skip to main content

Data & Analytics

  • Avon Names New Group VP

    The candidates responsibilities include Corporate & Employee Communications, PR, Representative Communications, and Corporate Social Responsibility.

  • LeapFrog Names Former Nike Exec to Digital SVP

    Most recently, the candidate was the general manager of Nike+ where he led efforts to elevate the Nike+ consumer experience, increase the level of consumer engagement and service, and expand key consumer digital products.

  • Marketing Spend Pays Off for CPG Giants

    Unilever, LOreal, Colgate-Palmolive and Kimberly-Clark all beat analyst expectations for sales growth last quarter, with three of the four saying they stepped up marketing spending. Find out more about the results, including what it means for The Procter & Gamble Company.

  • As Seen On TV, Inc. Expands Social Media Efforts

    Its new marketing plan with BrightShop Digital is exptected to drive traffic and growth to AsSeenOnTV.com.

  • Godiva Improves Online Marketing

    Godiva Chocolatier partners with Monetate to help improve its ability deliver the right content and experiences to its online customers.

  • Snyder's-Lance Optimizes Business Performance

    Snyder's-Lance, Inc., selects Salient Management Companys performance management software solution for revenue management enhancement.

  • LeapFrog Product Sets Pre-Sale Record

    LeapFrog's newest tablet for kids is selling three times faster than its original LeapPad.

  • Top 5 Sales & Marketing Stories at 2012's Midpoint

    As we enter the second half of 2012, the editors of CGT like to take stock of the stories that were of the most interest to our readers. With popular topics like new marketing and TPO, here is a look back at the top 5 sales and marketing headlines on Consumergoods.com this year.

X
This ad will auto-close in 10 seconds