Data & Analytics

Swire Beverages unlocks the full potential of its Coca-Cola Supply Chain Network in China by transforming its operations to synchronize with real-time consumer demand across every channel.

While supply chain leaders will stand up at conference after conference and brag about how they saved money, improved inventory and driven improvements in customer service, we find that nine out of 10 supply chains are stuck at the intersection of inventory turns and operating margin. So, did these supply chain leaders deliberately lie in their presentations? No, we don't think so. Why the gap?

Mars Chocolate North America and Wrigley leverage illuminated racks in grocery retailers to increase sales.

Betty Crocker launches its new cookbook for iOS App to cut through the clutter and simplify cooking with smartphone or tablet.

Shell was the first oil and gas company to recognize that it could sense demand much like a pure-play consumer products company, creating daily forecasts that reflect current market conditions by using demand signals.

To avoid common category management challenges, such as lost sales and bloated inventory, here are five ways brand owners can arm retailers with the next generation of space and assortment planning capabilities and insights.

The new toys are expected to foster the love of learning and assist in reaching key childhood development milestones.

The company is a provider of next-generation promotion optimization software for retailers and consumer goods companies such as Unilever and BIC.