NRF’s Big Show in New York this month gathered tens of thousands of global attendees from every corner of the retail and consumer goods landscape. Take a look as experts set the stage for what’s to come.
Lori Herman, consumer insights lead at Mondelez, shared details about the company’s product development approach, which includes maintaining a pulse on ongoing and emerging shopper trends.
Consumer goods companies continue to eye artificial intelligence agents to automate processes that can drive revenue growth. Two brands, SharkNinja and Pandora, are already underway with their use cases, using autonomous AI to transform consumer experiences.
Beyond extreme atmospheric events, weather can impact daily shopping behavior. NRF panel says these insights can be crucial for retailer and CPG brand executives alike.
Agentic AI-driven automations are set to disrupt CPG business operations, further reducing manual efforts by relying more on AI agents and cutting back on human validation. Get details from Tapestry and PepsiCo executives.
CPGs have weathered the volatile economy since the beginning of the COVID-19 pandemic by raising prices to compensate for increased costs and seeking to boost volume through advertising and promotional discounts. However, research suggests that those strategies won’t be enough to sustain growth in 2025.