Predictive Analytics

Rob Hand of Oracle on Comprehensive Trade Management

Rob Hand, director of Industry Strategy, Oracle Corp., explains how companies can deploy a single unified solution requiring no external support from other applications.
Marketing in a Web 2.0 World, Part 2

The changing ways that end-users use the Web today create both marketing challenges and opportunities for B2B and B2C companies.
Terra Technology Appoints New Supply Chain VP

Former Campbell Soup executive, Michael Mastroianni, joins Terra Technology to support growing interest in multi-enterprise demand sensing and inventory optimization solutions.
Shaw Tracking Joins Intermec Partner Program

Intermec and Shaw Tracking provide customers with a comprehensive communication solution for the mobile workforce.
Wilton Industries Drives Retail Sales

Wilton Industries solution creates a demand-driven supply network for consumer goods companies to minimize out-of-stocks.
SignalDemand Named to JMP Securities' Hot 100

A JMP list recognizes the best privately held software companies.
Vision Chain Applies for Patent on Product

Vision Chain's patent pending techniques created to afford CPG marketers increased flexibility to drive sales at specific retail locations.
Nielsen Completes Acquisition of IAG Research

A recently completed acquisition expands Nielsen's TV and internet analytics services.

Trey Alexander of Booz and Company on TPM