Petco is collaborating with SymphonyIRI to share CPG market information that is expected to help both organizations obtain deeper level insights into the marketplace and with Petco shoppers.
Managing trade promotions efficiently and effectively can have a significant impact on the bottom line. Find out how PepsiCo integrates its Trade Funds, Trade Claims and Dispute Management to improve revenue, volume, profitability and more.
Oracle is moving aggressively to offer customers a full range of Cloud Solutions including sales force automation, human resources, talent management, social networking, databases and Java as part of the Oracle Public Cloud.
Although Jessica Simpson and Rihanna are just a few of the celebrities for whom Parlux Fragrances creates branded fragrances, it is still a relatively small operation. The company recently gained a competitive edge with execution improvements despite a major relocation.
Sun-Maid has never had a product recall, but that doesn't mean the company isn't prepared for one. As a major contributor to the Rapid Recall Exchange, Sun-Maid points to some of the features that make it an important part of the company's product recall and market withdrawal process.
A Q&A with Robert F. Byrne of Terra Technology reveals insight for grasping downstream data opportunities, using it at different levels and harnessing its full potential in the supply chain.
