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Business Intelligence (BI)

  • In Pursuit of Project Success

    It is fair to say that there is universal agreement that we could all do a better job in driving benefit through our strategic investments in IT. Organizations must understand that strategic initiatives require a different recipe for success, an approach that considers the alignment of the organization, an agreed upon definition of success, and engagement of the stakeholders throughout.
  • Warehousing Scents: Parlux Wins with Execution Improvements

    Although Jessica Simpson and Rihanna are just a few of the celebrities for whom Parlux Fragrances creates branded fragrances, it is still a relatively small operation. The company recently gained a competitive edge with execution improvements despite a major relocation.
  • Kimberly-Clark, Dean Foods, Del Monte to Swap Business/IT Strategies

    Thought leaders from Kimberly-Clark, Dean Foods, Del Monte and E&J Gallo Winery join an all star cast of presenters for the 2011 Consumer Goods Business & Technology Leadership Conference.
  • From Retail Reporting to Retail Execution Management

    Virtually every CPG company has engaged into one or more downstream data programs with its core customers. The question is no longer whether to get started or not. It is now whether your company is amongst the industry leaders who are building a sustainable ROI from their investment in retailer data.
  • ConAgra, Others Pursue ROI from DSR Investments

    Consumer goods manufacturers have invested significant time and money building out a consumer-driven supply network, the centerpiece of which is the DSR. Now, the obvious question is have those investments paid off? Read on to find out the results of a recent survey focused this issue, and learn how ConAgra made the DSR a foundational part of its environment.
  • Hallmark Strengthens Data Warehouse Environment

    New solutions are expected to enable Hallmarks marketing team to conduct more automated multi-step campaigns. Looking ahead, the enhancements also position the retail marketer on a trajectory to multiple layers of optimization
  • PepsiCo Unites Operations with Two New Initiatives

    The creation of the Global Snacks Group and Power of One Americas Council are critical components of the companys long-term strategy to strengthen and extend its global leadership position in snacks and leverage the power of its combined food and beverage businesses.
  • 10 Obstacles for Trade Spend Effectiveness

    Executives from IDC Manufacturing Insights and MindTree Ltd share their experiences of TPM and TPO in the CG industry. Find out what the biggest hurdles are for effective TPM and learn how Global Fortune 500 CPG company adapted a single trade promotion solution in more than 30 countries, enabling greater ROI.

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