CGT's readers rank the top 10 companies that provide an enterprise software suite specific to customer relationship management (CRM), including marketing, sales force automation, category management, etc.
Members of CGT's TPM Share Group met in Orlando, Fla., during the Consumer Goods Business and Technology Leadership Conference on October 23, 2012. The group moved away from the recent TPO discussions, which are aspirational for most, and focused on more practical aspects of TPM execution. Here is a recap of the discussion.
Coty Inc. announced the appointment of Marc Rey as president, Coty Prestige U.S., and regional vice president, Coty Prestige, North America, starting Jan. 2, 2013.
Unilever expects to take advantage of new functionality, one of them being the possibility of collecting photos through the SFA system while doing surveys.
The acquisitions strengthen the company as a leading provider of end-to-end trade promotion optimization and mobile field sales solutions, and expand its reach to over 40 global markets.
The German subsidiary eliminates its paper system and automates its 320 delivery routes, while the Japan subsidiary equips 270 sales representatives with a mobile solution.
It uses the design principles of current smartphone and tablet applications, providing single code-set deployment to iPhone and Android smartphones, as well as iPad and Android tablets.
