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Sales Force Automation

  • TradeInsight Launches TPM Industry App

    Designed for the iPhone and iPad, TI Mobile aims to give clients 24/7 mobile access information on their trade promotions while traveling or away from their desks.

  • The State of Trade Promotion Optimization

    Members of CGTs Trade Promotion Management Share Group met on June 6, 2011 and engaged in a lively discussion about what might just be the hottest topic of the year: Trade Promotion Optimization! With countless definitions and approaches floating around the industry, the share group set out to identify logical steps for getting from TPM to TPO rather than establishing a common definition...

  • MillerCoors Appoints New CEO

    SABMiller plc and Molson Coors Brewing Company name a successor to current CEO Leo Kiely following his decision to retire.

  • Swiss Valley Farms Improves Forecasting

    Logility Voyager Solutions aims to help the Midwest dairy co-op enhance customer service through more accurate planning.

  • Snyder's-Lance Converts to New DSD Model

    The transition will occur on a market-by-market basis and will create an integrated coast-to-coast distribution network.

  • Bolthouse Farms Leverages TPO

    Bolthouse Farms aims to transform its trade planning in a unified planning environment with River Logic.

  • Jelly Belly Hits a Sweet Spot

    After installing an ERP system that filled a desperate need for advanced planning tools, Jelly Belly Candy Company set its sights on deploying an accompanying customer relationship management system.

  • AB InBev Expands Sales & Marketing Solution

    AB InBev expands its partnership with CAS to drive best practice business processes and efficiencies across its go-to-market operations.
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