Schwan's Renews Trade Planning & Optimization Deal The consumer products company expects big benefits from using DemandTec's Trade Planning & Optimization Software. What CG Firms Can Learn from NRFLora Cecere, partner for the Altimeter Group, recently attended the NRF 2010 Convention and Expo. Here, she explains what the Big Show's hottest trends -- think price management and the digital consumer -- mean for consumer products companies. 2010 Readers' Choice: Customer Relationship Management CGT readers recognize the customer relationship management solution and service providers that best empower their businesses. Cadbury Gives More Reasons for Rejecting Kraft's Offer Cadbury explains why Kraft's offer remains "fundamentally unattractive". World Kitchen Finds Right Recipe for Demand Intelligence As category manager for Target, World Kitchen needed to analyze long-term demand data on a weekly basis. Schwan's Deploys Trade Optimization Tool The company invests in software services to strategically plan base price and promotion strategies. New Release of i2 Demand Manager Now Available i2 Technologies Inc. announces the release of version 6.3.1 of i2 Demand Manager. ConAgra Mills Optimizes Sales Operations ConAgra Mills selects SignalDemand to optimize its sales operations, including demand forecasting. Private Label Spending: Unstoppable or Passed its Peak? Recent research shows that shoppers can save 30 percent when they choose the retailer's brand over a national brand. Still, not everyone agrees that private label sales are on the up and up. Nestle Waters Tries New Trade Spend Approach A regular assessment of its overall trade strategies led to an investment in M-Factor. First Previous 20 21 22 23 24 Next Last
