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Customer Relationship Management (CRM)

  • Unilever Foundry Highlights Marketing Tech Startup

    ViralGains will be showcased at Cannes Lions Innovation as a top innovator for the category Engaging Millennials.
  • Igloo Invests in Digital Commerce Strategy

    E-commerce and omnichannel solution provider, Onestop, will work closely with Igloo to develop and execute a comprehensive digital commerce strategy to cultivate an exceptional cross-channel brand experience.
  • CGT Names Nestle Waters' Antonio Sciuto 'CMO of the Year'

    Presented at the 2016 Consumer Goods Sales & Marketing Summit, the third annual award honors the unique and powerful role of todays marketing leaders in the increasingly competitive consumer goods industry.
  • Powering the TPM Lifecycle with Predictive Analytics

    Chief Executive Officer of AFS Technologies Joe Bellini, shares insights into a new approach of integrating predictive analytics into a trade promotion management (TPM) system. The benefits are two-fold: 1) account managers gain access to information they need to make better decisions, and 2) the company maximizes the value from its pricing and promotion models.
  • Capitalizing on Moments of Opportunity in the Digital Economy

    Consumer products companies are presented with a challenging opportunity engaging with digital consumers in an environment where companies no longer drive the conversation. Consumers can get what they want, when and how they want it. Find out how to deliver on these meaningful experiences to better connect with todays consumers.
  • Amazon's Handmade Business Expanding

    Handmade atAmazon adds new product categories sold directly from Artisans.
  • Who's Who of the CPG World Gathers at Datalliance Forum

    Many of the Consumer Packaged Goods (CPG) industrys most well-known and respected companies gathered at the 11th annual Datalliance Forum including more than 50 CPG attendees representing 25 leading CPG manufacturers.
  • CGT Reveals Finalists for 2016 CMO of the Year Award

    The third annual award honors the unique and powerful role of todays marketing leaders in the increasingly competitive consumer goods industry. Discover this year's finalists for CMO of the Year, to be presented at the 2016 Consumer Goods Sales & Marketing Summit this June.
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