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  • Kenneth Cole Selects Mobile Platform to Capture Holiday Sales

    Kenneth Cole chose the Zmags CommercePro platform, seeing a 500 percent increase in page views, 100 percent increase in conversions, and more than 40 percent lift in order sizes for retailers worldwide.
  • General Mills Launches G-WIN Digital

    As an extension of its successful open innovation program, the company seeks to connect with partners who have digital marketing technologies focusing on video, social, mobile and gaming.
  • P&G Launches Personalized Style Web Site

    StyleUnited, initially launched in beta with the promise of more enhancements in the coming months, features personal consultations, curated content and a peer community for tips and recommendations.
  • Mobile Traffic Hits High Note on Black Friday/Cyber Monday

    Sales results for Black Friday and Cyber Monday are in, and aside from signaling growing consumer confidence with record breaking totals, the statistics point to another key consumer trend: Mobile shopping is on the up and up.
  • HauteLook Proves New Service Matters

    The idea that customer service matters is nothing new, but the ways in which companies interact with consumers must constantly evolve. HauteLook, an online flash retailer, strives to always be available where the member needs them, whether it be e-mail, phone or social media.
  • Snyder's Lance Partners with Moms

    Lance Sandwich Crackers partners with The Mom on the Run lifestyle expert, Colleen Burns.
  • Bare Escentuals Unveils Global Marketing Campaign

    The global campaign will be supported by TV, print, digital and social marketing efforts throughout the Americas, Europe and Asia.
  • Hallmark, AOL, Kraft Talk Creating Consumer Value

    Innovation-focused executives from Kraft, Hallmark, AOL and many more met to deepen their understanding of true innovation at CGT's sixth annual Growth and Innovation Forum. Click here for key takeaways from the events insightful presentations and panels discussions
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