Manufacturer

How Kellogg’s Silo-Busting Is Fueling Packaging Innovation
The work Kellogg Company has done to break down internal silos is bearing fruit in the form of packaging innovation.
Tech Transformation Video: Tiffany Pegues of Church & Dwight On Staying Relevant With Consumers
Marketers love razzle dazzle, but that doesn’t mean going in big is always the best way to start. Learn why having a small test case on platforms like TikTok can be the smartest bet for consumer goods companies and retailers.

Hormel Foods Beefs Up Retail & Supply Chain Real-Time Data Sharing to Improve OSA

Hormel Foods is investing in real-time data sharing to improve on-shelf availability with its retail partners.
Dollar Shave Club to Outsource Subscription Technology

Dollar Shave Club has announced plans to migrate their in-house membership tech solution and outsource their subscription technology to a third-party platform provider.
Mars’ Speed of Scale: How AI-Fueled Image Recognition Is Increasing Conversions

Learn how Mars elevated its retail image content in order to bring a heightened level of category intelligence to its retail partners.
PepsiCo and L’Oreal Launch Innovative Packaging and Labeling Strategies

PepsiCo and L’Oreal USA are the latest consumer goods brands to transform their packaging and labeling, launching new strategies that will impact various aspects across the value chain.
How Mars and Constellation Brands are Advancing DEI

Consumers increasingly want to know that the brands they buy from are committed to advancing diversity, equity, and inclusion. Here are five ways brands like Mars are making DEI more than a marketing initiative.
Massimo Zannetti Unlocks the Power of Transparency and Analytics With CRM Upgrade

Massimo Zanetti, the private label coffee provider, had tapped a CRM system in the past, but it was a “huge failure.” Learn why the latest initiative is already having measurable results.
Operational Investments: 5 CPGs Predicting the Future With Digital Twins

With benefits extending from increased collaboration to enhanced safety, more consumer goods companies are investing in digital twins, including Unilever, Mars, Coca-Cola, Kraft Heinz, and Johnson & Johnson.
Tech Transformation Video: Social Commerce Disruption With K18’s Suveen Sahib

Watch to learn how disruptive haircare brand K18 is leveraging social commerce to turn heads in the crowded beauty retail market.

How Kellogg’s Silo-Busting Is Fueling Packaging Innovation

Tech Transformation Video: Tiffany Pegues of Church & Dwight On Staying Relevant With Consumers

Hormel Foods Beefs Up Retail & Supply Chain Real-Time Data Sharing to Improve OSA

Dollar Shave Club to Outsource Subscription Technology

Mars’ Speed of Scale: How AI-Fueled Image Recognition Is Increasing Conversions

PepsiCo and L’Oreal Launch Innovative Packaging and Labeling Strategies

How Mars and Constellation Brands are Advancing DEI

Massimo Zannetti Unlocks the Power of Transparency and Analytics With CRM Upgrade

Operational Investments: 5 CPGs Predicting the Future With Digital Twins

Tech Transformation Video: Social Commerce Disruption With K18’s Suveen Sahib