Manufacturer

The Maytag brand launches its first major advertising campaign since being acquired by Whirlpool Corporation last year and its first national campaign featuring the new Maytag Repairman, played by Clay Jackson who was recently discovered during a nationwide, public search involving more than 1,500 people.

Coca-Cola FEMSA, a Coca-Cola bottler in Latin America, selects EDS to provide IT services, including support for its SAP platform, Spanish and Portuguese help desk operations and field services.

The new enterprise mobility business from Motorola Inc. and Avery Dennison Corporation announce a strategic relationship under which Avery Dennison RFID will supply EPCglobal Gen 2 RFID tags to Motorola.

Bravo! Brands Inc., a brand development and marketing company that promotes and distributes vitamin-fortified, flavored milk drinks and other beverages, launches its ecommerce Web site, enabling consumers to purchase its Bravo! and Slammers brands directly from www.bravobrands. com.

Consumer-driven replenishment provides value to both supplier and retailer

Barilla America, the U.S.-based division of The Barilla Group, makes the fastest-growing pasta and sauce brand lines in its categories.

Stiefel Laboratories has been a family-owned company since 1847 and began producing and selling soaps containing medicinal active ingredients for the treatment of skin problems.

Reser's Fine Foods streamlines cumbersome process