These initiatives are part of the company’s “Where Good Things Grow” commitment to sustainability, to source raw goods regionally and reduce its overall carbon footprint.
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The company has committed to employing sustainability practices for the majority of its fragrance portfolio by 2023 to lower its carbon emissions and limit impact on biodiversity.
This is the latest step in Henkel’s strategy to build a single multi-category platform that combines its consumer brands and businesses, featuring brands such as Persil and Schwarzkopf.