Beverages

The company is set to launch its new national integrated marketing campaign, with outdoor, digital, social, print and experiential activations.

Kraft is currently working with VSA Partners on integrated marketing communications, digital, social and mobile initiatives for its Crystal Light, Country Time and Tang brands.

The appointment was made following the resignation of Andr Hawaux, who has been president of Consumer Foods since 2009.

Additionally, the Dean Foods Board of Directors accepted the resignations of Chairman Gregg Engles and three additional directors.

CEO Paul Polman details how brands that have made sustainability central to their brand proposition or product innovation accelerated sales during 2012.

Nearly 1,900 new products hit retail shelves across the United States in 2011/12. Yet, only 11 percent of those launches achieved exceptional first-year sales. Here's a look at the top 20 products, including Dannon Oikos and Starbucks K-Cups, that beat daunting new product odds and stimulated growth despite a challenging economic environment.

These include an all-cash tender offer of USD 9.15 per share by AB InBev for all the outstanding Grupo Modelo shares it does not already own and, upon completion of the tender offer, the sale of Grupo Modelo's Piedras Negras brewery and stake in Crown to Constellation.