Beverages

This acquisition provides Post a platform in the growing active nutrition and supplements businesses.

In addition to adding two new leaders, Campbell North America Innovation Vice President Darren Serrao has been promoted to Senior Vice President, Innovation and New Business Development.

At any point in time a CPGs Marketing organization is running various kinds of consumer engagement programs. Sampling campaigns via print media, Facebook contests, Internet QR code raffles are all common today. The key is to listen to the consumers thoughts that are reflected in these interactions like digital fingerprints we leave behind.

Campbell Soup Company expects to launch more than 200 new products in fiscal 2014 as the company strengthens its core businesses and expands into higher-growth spaces, including new consumer segments, categories and geographies.

The new specialty yogurt products starting with a ready-to-eat Greek yogurt parfait will debut in U.S. Starbucks stores and grocery channels followed by additional regions around the world.

In a time when your brand's social media fanbase seems to mean everything, an interesting new survey from Forrester supports the notion that trust, and not buzz, is the key to building a strong brand. A survey of of 4,500 consumers showed that household name CPG brands did, in fact, outrank upstart brands. Find out which brands came out on top.

Company CEO Ken Powell, shares the innovation-fueled plans for growth including more than 200 new items being introduced worldwide in the first half of the year alone.

As we enter the second half of the year, the editors of CGT revisited the headiness that you read most. What do they tell us? You love a good list, especially if it predicts consumer trends OR ranks competitive products. Let us know what you think of these articles in retrospect. Did market predictions made ring true? Do the leading products still lead? Did key consumer trends take off or taper off? And what do you expect in the second half of 2013?